OnlineShoes Digital Catalog

When OnlineShoes decided to move away from print catalogs, move towards a digital publication, I jumped at the prospect. I taught myself how to use Adobe’s Digital Publishing Suite (DPS) and took off from there. I spearheaded the planning, development, and production of the new app and the first edition of the digital catalog.

Role: Designer

Responsibilities: Page Layout | Interaction | Digital Publishing

Goals: To create a digital catalog to reduce print costs and to drive more traffic to the site.